Marketing

A Huntington’s Disease Billboard

A few weeks ago, the Huntington’s disease community witnessed a Huntington’s disease (HD) billboard go up in South Bend, Indiana funded by the Huntington’s Disease Foundation.  I was very excited as were many others.  Billboards

I personally believe billboards are a great way to advertise.

When I worked in hospice, one component of my job was developing a yearly marketing plan for the outreach hospice committee to follow. I brought the idea of using a billboard to promote hospice care to my boss, but, unfortunately was turned down. It was before healthcare systems, Kaiser Permanente, Sutter Health, Dignity Health (in California) started using them, so, I guess I was ahead of my time.

Thank you Huntington’s Disease Foundation for the billboard; it raises HD awareness on another level.  I love this quote on their website:

“We Imagine a World   WITHOUT   Huntington’s disease”

The mission of the Huntington’s Disease Foundation (HDFI) is to serve as the trusted resource for the Huntington’s disease (HD) community by raising awareness, providing disease education, and funding research.

Therese’s memoir/nonfiction book, Watching Their Dance: Three Sisters, a Genetic Disease and Marrying into a Family At Risk for Huntington’s, is available on her author website  http://www.theresecrutchermarin.com   & on Amazon, B&N, & in Kindle, Kobo, Nook, iBooks format.

 

We can never lose HOPE…………Therese

 

 

 

 

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